In Gino Wickman’s book “Traction: Get a Grip on Your Business,” he discusses the importance of the fundamental parts that make up your organization. One of them is vision.
Your vision reflects your core values. Whether you’re part of a large organization or a freelancer, defining them will help you succeed.
What are your core values? Take some time to reflect on them today and define them.
To give you an idea of where to begin, our core values at Come Alive Creative are:
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Original Medium: Creative Marketing Brief (podcast)