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Creative Marketing Brief

A daily, short-form audio resource for digital marketers (with no time).

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January 23, 2020 By jlarge

Write for Audio, Not Articles

With podcasting growing in popularity, the bar is higher to produce a show that actually stands out. One way is to write for audio, not articles.

Contributors: Jeff Large

creative-marketing-brief

January 22, 2020 By jlarge

Have You Used Notion?

Have you heard of or used Notion? It’s marketed as an all-in-one workspace tool to write, plan, collaborate, and get organized.

Contributors: Jeff Large

creative-marketing-brief

January 21, 2020 By jlarge

Cake on a Stick

I’m currently reading Obviously Awesome by April Dunford and it’s all about positioning.

Contributors: Jeff Large

creative-marketing-brief

January 20, 2020 By jlarge

How to Stay Relevant in 2020

So B Squared Media released an article at the end of last year discussing ways to stay relevant in 2020.

Contributors: Jeff Large

creative-marketing-brief

January 19, 2020 By jlarge

How has Blogging Changed?

Andy Crestodina from Orbit Media reviews insights on the last 5 years of blogging.

creative-marketing-brief

January 18, 2020 By jlarge

What the Best Interviewers Get Right

In this episode, I review Brian Casel article “What the Best Interviewers Get Right”

creative-marketing-brief

January 17, 2020 By jlarge

Become a Better Copywriter

Are you a copywriter looking to improve your game? Kaleigh Moore, researcher and copywriter in the eCommerce space, recently released some products for copywriters.

creative-marketing-brief

January 16, 2020 By jlarge

Follow Smart People in Other Industries

Follow Matthew Koach (@mkobach) if you want consistent regular tips on doing social media better. 

creative-marketing-brief

January 15, 2020 By jlarge

Rev’s Prices are Increasing

Popular audio to text transcription service Rev is increasing its prices before the end of quarter one this year.

creative-marketing-brief

January 14, 2020 By jlarge

Intelligent Shower Heads

Kohler’s new showerhead is also an Alexa-powered smart speaker.

Contributors: Jeff Large

creative-marketing-brief

January 13, 2020 By jlarge

The Not-So-Secret Value of Podcast Transcripts

In a recent test, Niki Mosier from Two Octobers experienced a 15% increase in organic traffic and a 50% keyword lift after adding podcast transcripts to existing podcast posts.

Contributors: Jeff Large

creative-marketing-brief

January 12, 2020 By jlarge

Marketing Brand Predictions for 2020

Phil Nottingham from Wistia makes 10 brand marketing predictions for the year.

creative-marketing-brief

January 11, 2020 By jlarge

ConvertKit Goes Freemium

The popular email marketing tool, ConvertKit, goes freemium after only having paid subscriptions since it started.

creative-marketing-brief

January 10, 2020 By jlarge

3 Ways to Make Your Habits Stick

3 ways to make your habits stick are to change your environment, find accountability, and follow the 2-day rule.

Contributors: Jeff Large

creative-marketing-brief

January 9, 2020 By jlarge

Create Before You Consume

Create before you consume and get back wasted time!

creative-marketing-brief

January 8, 2020 By jlarge

Define Your Success

Define your success before counting it a failure. 

creative-marketing-brief

January 7, 2020 By jlarge

Increasing Accessibility in Fashion

My team at Come Alive Creative were fortunate enough to part with disability consultant Belo Cipriani on a three-episode pilot podcast looking at progress in the accessibility space.

Contributors: Jeff Large

creative-marketing-brief

January 6, 2020 By jlarge

Play Apple Podcasts with Alexa

Apple Podcasts is now available on Alexa-enabled Amazon devices in the United States. As a creator, you’ll find this presents an even greater opportunity for listeners to hear your show.

Contributors: Jeff Large

creative-marketing-brief

January 5, 2020 By jlarge

Specialization is for Insects

I’ve recently seen several of my marketing friends ask some variant of “who should I be following?” and one of the top people mentioned is a person named Naval.

Contributors: Jeff Large

creative-marketing-brief

January 4, 2020 By jlarge

Guilty Pleasure – Glitterbomb 2.0

Today, I have a guilty pleasure for you. Take a break and enjoy!

Contributors: Jeff Large

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