According to a Content Marketing Institute 2019 Content Management & Strategy Survey, you may be missing out on ways to maximize technology in your workflow. The survey, cited in the article The Struggle is Real for Content Management and Technology, reads:
“42% are using technology to manage content but aren’t using it to its full potential and another 42% don’t have the right technology to manage content. Only 8% has the right tech in place to manage content across their organization.”
Only 8%! Wow! Take some time today to investigate what technology you have in place for content management. Where you can leverage it better or make a change?
This article is full of insights. Read the full piece and find more business tips at Creative Marketing Brief.
Original Medium: The Struggle is Real for Content Management and Technology (Article)