Are you worried about giving “it” away for free?
Whether you’re posting free content on your blog or YouTube video, many people are worried they will lose business by giving too much away for free.
But, here’s a dirty little secret from Joe Casabona…
Helping people solve a problem with free advice, doesn’t give them the skills to implement that advice.
Free advice does establish your authority, however, and they are more likely to know, trust and like you (and then eventually hire you).
Original Medium: Joe Casabona (Website)