In the pursuit of mastery, Rich Mulholland challenges us to learn something we already know and become a student in our own field of expertise.
Did you know that it costs 5 to 20 times more to acquire a new customer, than to just retain the ones you already have? This is why community matters.
Joe Casabona says that by focusing on the little touches, your customers will come away feeling like they had an incredible experience with your business.
As a society, we are consuming knowledge in the same way we consume calories from food, but we’re not burning the calories we’re consuming.
Trevor Bragdon explains the importance of establishing a vision, while maintaining that necessary flexibility of serving new markets and new customers.
Think your website is already optimized for SEO? Curtis Hays reminds us that simply installing Yeost doesn’t guarantee that your website is optimized.
Allan’s rule is that if someone else can complete a task 80% as well as you can, then you should delegate it. It’s a candid way of saying, “let it go.”
Inspired by Alex Bloomberg, Jeff asks, “What is it about your video, audio, or copy that makes your audience pause, and find it curious or fascinating?”
If you think about your business as craft, then you’re constantly looking for ways to improve it. Do you treat your business as craft?
Rich Mulholland reminds us to respect the importance of our own time. We are the only ones who are in control of our time and our priorities.
Though it’s something we hear often, Allan Dibs encourages us to review how we’re spending our time in “The 1 Page Marketing Plan.”
JT Smith is an entrepreneur who would rather have 10,000 customers paying him $10 per month, rather than 10 customers paying him $10,000 per month.
Stephanie Baiocchi stresses the importance of building and organizing a community – simply because conversations always happen in the context of community.
Howard Benson, a popular music producer, says people don’t care if bands are faking it – they just want to hear something that sounds awesome.
Allan Dibs shares his marketing strategy, which shifts away from direct-sell ads to lead-generating ads to increase your potential market.
We are inundated with the morning routines of successful individuals – instead of the typical suggestions, Rich suggests a “to-do-better-list.”
Simply making money is just not a strong enough mission.There needs to be more to your work. There needs to be a purpose.
Jeff recently spoke with a prospect joining the Come Alive Creative team and shares two important questions he always asks during the interview process. What have you done in the last 12 months to improve your skills? This gives you an idea of how intrinsically motivated the person is to improve and take their craft […]
There is inherent failure in everything. Everything CAN fail, so the more you do something, the better chance you have of succeeding at it.
Having the right attitude can be the best indicator of success in life. Someone may not be the most qualified person for a particular technical task, but if they have the right attitude, they’ll succeed.